Campaigns on the Cutting Edge
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Type
Book
Authors
Category
Unknown
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Publication Year
2016
Publisher
Pages
262
Tags
Description
Campaigns on the Cutting Edge evaluates the current trends of today’s campaigns and assesses the innovative changes these well-tuned organizations are making on the presidential, congressional, and gubernatorial levels. As technology now allows candidates to announce their candidacies online, raise money through web fundraising, and mobilize supporters via smartphones, these increasingly mobile and integrated campaigns face the growing influence of outside interests. In the thoroughly updated Third Edition, author Richard J. Semiatin looks at the 2016 election and focuses on the growth of super PACs, the role of big data in campaigns, voter identification laws and their impact, and the ways in which technology increases the volume of information that campaigns use. - from Amzon
Number of Copies
2
Library | Accession No | Call No | Copy No | Edition | Location | Availability |
---|---|---|---|---|---|---|
KB House Lending Library | 930 | 1 | Yes | |||
KB House Lending Library | 2802 | 2 | Yes |